Ricegum has become a well-known name in the entertainment and digital space, and his net worth reflects his success across multiple platforms. From his YouTube channel to his music career, Ricegum has built a considerable wealth.
But how much exactly does he make? What is his source of income? In this article, we’ll dive into Ricegum’s net worth in 2025, his wealth, salary, and financial overview.
Ricegum Quick Facts
| FACT | DETAIL |
|---|---|
| Real Name | Bryan Quang Le |
| Popular Name | RiceGum |
| Birth Date | November 19, 1996 |
| Age | 28 (as of 02/18/2025) |
| Birthplace | Las Vegas, Nevada, U.S. |
| Nationality | American |
| Ethnicity | Chinese and Vietnamese descent |
| Education | Sierra Vista High School, University of Nevada (dropped out) |
| Marital Status | In a relationship with Ellerie Marie |
| Spouse | N/A |
| Children | N/A |
| Dating | Ellerie Marie |
| Siblings | N/A |
| Parents | N/A |
| Height | 1.83 meters (6 feet) |
| Net Worth | $8 Million |
| Source of Wealth | YouTube, Music, Online Content, Sponsorships |
What is the Net Worth of Ricegum in 2025?
As of 2025, Ricegum’s net worth is estimated at around $8 million. His earnings primarily stem from his successful YouTube career, where his channel boasts millions of subscribers and billions of views.
Apart from his YouTube endeavors, Ricegum has enjoyed success as a rapper, with songs like It’s Every Night Sis achieving significant popularity.
Compared to other YouTubers, his net worth is impressive but still below that of top YouTubers like PewDiePie or MrBeast. However, his income rivals that of other YouTubers in the same sphere, including those who rely on controversial content and brand collaborations.
Related figures:
- Jake Paul
- KSI
- Alissa Violet
- Bhad Bhabie
- iDubbbz
- FamilyGum
- RiceLive
- PewDiePie
- Logan Paul
For more on the wealth of influential people in entertainment, check out our list of the top-earning entertainers in the industry today.
Ricegum Wealth, Salary and Financial Overview
How Does He Make His Money?
Ricegum’s primary source of income comes from his YouTube channel, where he generates revenue from ads, sponsored content, and collaborations.
His channel, which boasts over 10 million subscribers and billions of views, is monetized through YouTube’s Partner Program. Additionally, his involvement in online feuds and viral videos has brought in attention, helping him secure even more sponsorships and ad deals.
His music career also adds to his earnings. Ricegum initially entered the rap scene in 2017 with the hit single It’s Every Night Sis, which was a response to Jake Paul’s It’s Everyday Bro.
The song was a commercial success, achieving platinum status. Since then, Ricegum has released additional singles, many of which have charted on the Billboard Hot 100.
Ricegum’s sponsorships also contribute to his wealth. He has partnered with various brands, often related to gaming, fashion, and technology, for promotional content.
These partnerships are significant revenue streams, especially given his audience’s engagement with content across multiple platforms.
How Much Does He Earn From YouTube?
Ricegum’s YouTube earnings are primarily driven by ad revenue from his videos. With more than 2 billion views across his channel, this revenue adds up quickly.
Based on the number of views and the engagement on his videos, Ricegum’s annual earnings from YouTube alone are substantial, likely in the hundreds of thousands, if not millions of dollars.
Ricegum also monetizes his content through YouTube Super Chats during live streams, merchandise promotions, and brand collaborations. The combination of these factors boosts his income significantly, especially as he has such a large and loyal fanbase.
His Income From His Music Career
Ricegum’s income from his music career is another significant source of revenue. His debut single, It’s Every Night Sis, went platinum and earned him a sizable amount from streaming platforms and sales.
Beyond that, other songs like Frick Da Police and Bitcoin also generated income, although they didn’t achieve the same level of success as his debut.
His music career complements his online persona, and he uses his YouTube platform to promote his music. Revenue from streaming services like Spotify and Apple Music contributes to his overall financial status.
Moreover, his collaborations with other content creators and celebrities add to his exposure, allowing him to reach a wider audience.
How Does He Finance His Lifestyle?
Ricegum’s lifestyle is as flashy as his online persona. His financial success has allowed him to enjoy a luxurious lifestyle, from expensive cars to high-end fashion. He’s been seen living in large homes, traveling frequently, and showcasing his success through various social media channels.
Much of his wealth is reinvested into his personal brand, with a focus on growing his online presence and expanding his reach through collaborations and new business ventures.
While his controversies have occasionally put him in the media spotlight for the wrong reasons, they’ve also contributed to his visibility, which in turn boosts his financial earnings.
The Role of Sponsorships and Brand Deals in His Income
As a digital influencer, sponsorships and brand deals play a massive role in Ricegum’s income. He has partnered with a variety of companies, especially in the gaming, fashion, and tech industries, promoting products and services to his vast audience.
These deals are often highly lucrative and are an essential aspect of his income, especially considering his audience engagement.
Ricegum has leveraged his popularity to secure long-term partnerships with brands that align with his image, and these collaborations continue to be a primary driver of his wealth.
Does He Make Money Through Merchandise?
Ricegum has capitalized on his brand with an official merchandise line. His fans can purchase a range of items, including clothing and accessories, designed and marketed with his branding.
Merchandise is an excellent revenue stream for influencers like Ricegum, allowing him to monetize his fanbase directly. This offers him an additional source of income that is often less volatile than YouTube ad revenue.
Conclusion
Ricegum’s wealth is a result of his YouTube career, music endeavors, and strategic brand partnerships. His financial success proves the potential of digital creators in the entertainment space.
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