Winnie Harlow has become a household name due to her modeling career and strong advocacy for vitiligo.
But what is Winnie Harlow net worth in 2025? Let’s break down her financial journey, including key moments in her career, business ventures, and how she’s amassed her wealth.
From modeling deals to entrepreneurial pursuits, find out how Winnie Harlow’s net worth reflects her rise to stardom.
Winnie Harlow Quick Facts
| FACT | DETAIL |
|---|---|
| Real Name | Chantelle Whitney Brown-Young |
| Popular Name | Winnie Harlow |
| Birth Date | July 27, 1994 |
| Age | 30 (as of 02/19/2025) |
| Birthplace | Mississauga, Ontario, Canada |
| Nationality | Canadian |
| Ethnicity | Jamaican descent |
| Education | Dropped out of high school |
| Marital Status | N/A |
| Spouse | N/A |
| Children | N/A |
| Dating | Kyle Kuzma (2020–present) |
| Siblings | Two sisters |
| Parents | Lisa (Mother), Windsor (Father) |
| Height | 1.73 meters |
| Net Worth | $5 million |
| Source of Wealth | Modeling, Brand Endorsements, Business Ventures |
What is the Net Worth of Winnie Harlow in 2025?
As of 2025, Winnie Harlow’s net worth is estimated at $5 million.
While this figure reflects her success in the modeling world, it’s important to recognize that her wealth stems from a combination of her career, endorsement deals, and entrepreneurial ventures.
Compared to other models, this places her among the more successful in the industry, though not at the top.
For context, Tyra Banks has a much higher net worth, estimated at $90 million, while other top names like Gigi Hadid and Kendall Jenner are worth significantly more, each in the range of $30-50 million.
Winnie has shared the runway with these stars and more, collaborating with iconic brands like Puma, Marc Jacobs, and Victoria’s Secret.
Her entrepreneurial efforts, particularly her skincare line Cay Skin, further boost her income streams. You can learn more about the richest celebrities in the fashion industry here.
Related figures in the industry:
- Tyra Banks
- Gigi Hadid
- Kendall Jenner
- Marc Jacobs
- Victoria’s Secret
Winnie Harlow Wealth, Salary, and Financial Overview
How Did Winnie Harlow Build Her Wealth?
Winnie Harlow’s journey to wealth is both inspiring and unique. She first gained widespread attention in 2014 as a contestant on America’s Next Top Model. Her rise to fame wasn’t without struggle, though.
Diagnosed with vitiligo at a young age, she faced bullying and discrimination, which led to her dropping out of high school. However, her distinctive appearance ultimately became a powerful asset in the modeling industry.
Tyra Banks, the creator and host of America’s Next Top Model, discovered Winnie on Instagram, which was a pivotal moment in her career. Despite being eliminated early on the show, Harlow’s presence was undeniable, and she returned through the comeback series, finishing in 6th place overall. This exposure set the stage for her modeling career, as she went on to collaborate with global brands like Fendi, Tommy Hilfiger, and Marc Jacobs.
Her unique skin condition, vitiligo, has made her a prominent spokesperson for body positivity and mental health. This advocacy, combined with her appearance in major campaigns, has allowed her to negotiate lucrative endorsement deals.
Winnie Harlow’s Modeling Career and Major Brand Partnerships
After America’s Next Top Model, Winnie Harlow quickly gained traction in the modeling world.
One of her first major deals was with the fashion brand Desigual, where she became the official brand ambassador. She walked the runway at London Fashion Week for Ashish, and later collaborated with some of the biggest names in fashion. Her campaigns with brands like Nike, Puma, and Victoria’s Secret were instrumental in elevating her career.
Her collaboration with Victoria’s Secret in 2018 was groundbreaking, as she became the first model with vitiligo to walk the prestigious fashion show. This achievement not only pushed the boundaries of traditional beauty standards but also positioned her as a symbol of diversity in fashion. These partnerships have been key to her financial success, generating significant revenue from campaign fees and endorsements.
Winnie Harlow’s Business Ventures and Entrepreneurial Efforts
In 2022, Winnie Harlow launched Cay Skin, a skincare brand focused on creating sun care products that do not leave a white residue on the skin. Inspired by her own struggles with sunburns during photoshoots, Cay Skin caters to individuals who want high-performance sun protection without the typical white cast.
This entrepreneurial venture is an important part of her financial portfolio, contributing to her growing wealth.
While the brand is relatively new, it has already received praise for its innovative approach to skincare. Winnie’s hands-on involvement in Cay Skin’s development has allowed her to diversify her income streams, moving beyond modeling to become a successful businesswoman.
How Much Does Winnie Harlow Earn from Endorsements and Sponsorships?
Endorsements and sponsorships have played a significant role in Winnie Harlow’s financial success. She has worked with top-tier brands such as Swarovski, Fendi, and Tommy Hilfiger, earning substantial sums through these collaborations.
Additionally, her massive social media following has furthered her endorsement potential. Brands are eager to tap into her audience, which includes over 10 million followers on Instagram.
Her partnership with Puma alone speaks volumes about her influence in the fashion and fitness industries. These endorsement deals not only bolster her earnings but also help elevate her brand image, leading to more opportunities in fashion and beyond.
Winnie Harlow’s Real Estate Investments
Winnie Harlow’s financial portfolio extends beyond fashion and business ventures to include real estate investments. In December 2020, she purchased a stunning property in Tarzana, California, for $3.298 million. This investment in real estate further adds to her wealth, as properties in this area are known to appreciate over time.
In early 2024, she listed the home for sale at $3.695 million, showing a potential profit from her investment. This move highlights her understanding of real estate as a valuable asset class and an essential part of her wealth management strategy.
Winnie Harlow’s Income from Media Appearances and Public Speaking
In addition to her modeling career, Winnie Harlow has appeared in various music videos, including Guts Over Fear by Eminem, The One by JMSN, and Beyoncé’s Lemonade. These appearances contribute to her income and bolster her public image as an influential figure in the entertainment industry.
Furthermore, her work as a public speaker has added another income stream. Winnie has spoken at multiple events, focusing on vitiligo awareness and body positivity. These speaking engagements are lucrative and provide her with the opportunity to continue advocating for the causes she’s passionate about.
Conclusion
Winnie Harlow’s net worth in 2025 reflects a successful career built on overcoming adversity.
With lucrative modeling deals, a booming business venture, and various endorsement deals, she continues to rise in both wealth and influence. Feel free to share your thoughts and comments below, or explore more on AndoMoney here.
